Blog
12 November 2019
As a member agency of the Global Communication Alliance (GCA), a network of independent agencies around the world, Whyte Corporate Affairs takes part in the Leadership […]
Amédée de Radzitzky 12 November 201921 June 2019
A common request, but one that isn’t always handled well. Of course you’re free to ask, but most journalists don’t like it. They experience this question […]
Annelies Baeten 21 June 201931 January 2019
Michaël Sephiha from De Tijd provided for great insights and crispy anecdotes last week’s Euronext TechShare session hosted by Whyte.
Arnaud 31 January 201923 November 2018
26 October 2018
It has already been a week since the municipal elections took place. The question now is: how all this is going to impact your PA activities
Philip 26 October 201817 October 2018
With local elections now in the rear-view mirror, the intense news coverage is gradually switching from an election campaign mode to a more normal pace. It feels like our attention has somewhat […]
Arnaud 17 October 20183 October 2018
Companies that want to communicate via the media should plan this carefully. As a former journalist myself, here are a few simple tips and guidelines that should help you get prepared. I. The press […]
Annelies Baeten 3 October 201814 September 2018
Last week I was lucky enough to spend one week at PLMR, a public affairs, PR and digital marketing agency based in the UK. I was able to do this through the ‘GCA (the Global […]
Ariane 14 September 201811 September 2018
Seeing is believing. If you weren’t convinced yet on the subtitles of the Belgian media landscape, here is an interesting case illustrating how the same news […]
Arnaud 11 September 201819 April 2018
What exactly does a lobbyist do? Does the profession have its own specific ethics? Is lobbying a necessary evil?
Olivier Henry 19 April 2018