Blog

31 August 2021

Why PR is not advertising and the importance of storytelling

In our profession we often ask ourselves whether journalists will find a topic interesting enough to write about it, whether our press release will get picked […]
25 August 2021

Associate Consultant – kantoor Antwerpen

Voor ons kantoor in Antwerpen, van waaruit we in samenwerking met ons Brussels kantoor de Vlaamse markt bedienen, is Whyte Corporate Affairs op zoek naar een […]
29 April 2021

In favor or against the revision of the “Renault Law”?

Each time several companies announce collective redundancies, as was the case in early 2021, the debate flares up again : trade unions and politicians alike question […]
20 April 2021

Meet the newest members of our family: Twyst & StudioTokyo!

The word is out! We are very happy and proud to introduce you to the newest members of our family: not one, but two new agencies! […]
1 March 2021
Reputation management

Reputation measurement: bridge the gap between your stakeholders and your company

Today, more than ever, the image of your organisation is the key to success. While you may have the best products or services, the perception of […]
22 January 2021

Corona fatigue at work: internal communication as an antidote

Initially, the COVID-19 crisis came with a good dose of combativeness and solidarity. Now that the strict measures continue and the situation seems hopeless at times, […]
30 November 2020

Social elections 2020

TEN GOLDEN RULES FOR STRONG SOCIAL DIALOGUE With the crisis at the top of the news, the 2020 social elections took place this month within an […]
2 October 2020

De Croo I and Public Affairs: what can we expect?

It probably did not escape anyone’s attention that the federal government’s formation was once again atypical. Bringing around the table parties that could muster a sufficient […]
7 August 2020

Black

In order to express our support to the Black Lives Matter movement and because diversity and inclusiveness are part of our core values, Whyte Corporate Affairs […]
17 April 2020

Crisis do reveal political cultural differences

Besides generating a social and political impact, crises also highlight the cultural and political differences. The current corona crisis is certainly no exception to this rule. […]